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AF competitor-analysis

This skill should be used when the user asks to "analyze competitors", "competitor SEO", "who ranks for", "competitive analysis", "what are my competitors doing", "what are they doing differently", "why do they rank higher", or "spy on competitor SEO". Analyzes competitor SEO and GEO strategies including their ranking keywords, content approaches, backlink profiles, and AI citation patterns. Reveals opportunities to outperform competition. For content-focused gap analysis, see content-gap-analysis. For link profile specifics, see backlink-analyzer.

ClawHub Agent Skills author: MarjorieBroad v1.0.0 MIT-0 6 files body ≈ 2 313 tokens Open the sourceclawhub.ai↗ analyzed 2 d ago

As a process F 58/100 · Will not run — References files that are not bundled: ../keyword-research/, ../serp-analysis/, ../content-gap-analysis/

AnalyzerMarketingtype and topics are labelled automatically from the skill text
Runs in: OpenClaw Claude / Claude Code ChatGPT / Codex Gemini CLI Cursor GitHub Copilot / VS Code Qwen Code Kimi Code CLI Z.ai (GLM) DeepSeek (Deep Code) Mistral Vibe LangChain (deepagents) Goose OpenCode
JSON
Technical rating
A
94/100
safety, quality, tests
Safety 60%
100
Quality 40%
85
Run on models
none yet
Process rating
F
58/100
Will not run
References files that are not bundled: ../keyword-research/, ../serp-analysis/, ../content-gap-analysis/
Tools and files w 18
0
Progress reporting w 2
0
Consistency w 8
40
the three weakest of ten parameters · all ten
This is a copy of a skill from another catalog; the rating counts the canonical one: competitor-analysis (ClawHub)

How to improve

  1. The text references files that are not there: add them or drop the references.
For the model run — optional
  • Your own cases (evals/evals.json, 4–6 real requests with expected answers): the full check would then run those instead of a model-drafted suite.
  • A spec.yaml with trigger phrases and assertions — a behaviour contract for CI; `skilltest init` writes a template.

Guard findings · 0

✓ No critical or high findings

Files scanned: 6. Evidence is masked. Grey chips explain why severity was lowered.

Against the Agent Skills spec

  • warning missing-ref reference to a missing file: ../keyword-research/
  • warning missing-ref reference to a missing file: ../serp-analysis/
  • warning missing-ref reference to a missing file: ../content-gap-analysis/
  • warning missing-ref reference to a missing file: ../../build/seo-content-writer/
  • warning missing-ref reference to a missing file: ../../build/geo-content-optimizer/
  • warning missing-ref reference to a missing file: ../../build/meta-tags-optimizer/
  • warning missing-ref reference to a missing file: ../../build/schema-markup-generator/
  • warning missing-ref reference to a missing file: ../../optimize/on-page-seo-auditor/
  • warning missing-ref reference to a missing file: ../../optimize/technical-seo-checker/
  • warning missing-ref reference to a missing file: ../../optimize/internal-linking-optimizer/
  • warning missing-ref reference to a missing file: ../../optimize/content-refresher/
  • warning missing-ref reference to a missing file: ../../monitor/rank-tracker/
  • warning missing-ref reference to a missing file: ../../monitor/backlink-analyzer/
  • warning missing-ref reference to a missing file: ../../monitor/performance-reporter/
  • warning missing-ref reference to a missing file: ../../monitor/alert-manager/
  • warning missing-ref reference to a missing file: ../../cross-cutting/content-quality-auditor/
  • warning missing-ref reference to a missing file: ../../cross-cutting/domain-authority-auditor/
  • warning missing-ref reference to a missing file: ../../cross-cutting/entity-optimizer/
  • warning missing-ref reference to a missing file: ../../cross-cutting/memory-management/
  • warning missing-ref reference to a missing file: ../../CONNECTORS.md

Process rating: all ten parameters 58/100

Will not run. References files that are not bundled: ../keyword-research/, ../serp-analysis/, ../content-gap-analysis/
  • 0Tools and files. 20 referenced file(s) missing: ../keyword-research/, ../serp-analysis/, ../content-gap-analysis/
  • 0Progress reporting. Says nothing while it works
  • 40Consistency. Frontmatter name (competitor-analysis) differs from the folder (mar-competitor-analysis)
  • 55Failures and branches. 1 branches
  • 60Result and completion. Output format stated, no completion criterion
  • 70When it triggers. States when to use, but not when not to
  • 70Inputs and preconditions. Inputs and preconditions are listed
  • 100Steps. 53 steps
  • 100Execution cost. Instruction body is 2313 tokens
  • 100Running it twice. No mutating operations
  • low 11 top-level sections: this looks like several domains in one skill

Everything here is measured from the skill text rather than judged by a model, so the numbers are checkable. A parameter weighs more when it is a more common reason for the process to stall.

Quality signals

  • +4Description does not say when NOT to use the skill (false activations)
  • +2Single-language instructions
  • +5Description quotes 8 example trigger phrases
  • +3Description length 554: enough signal without eating the budget
  • +4Structure: 21 headings
  • +3Step-by-step instructions: 53 items
  • +3Output format is stated explicitly
  • +4Has examples (10 code blocks)
  • +4Reference files are cited in the instructions (4 of 4)
  • +1License stated

Quality base 70; lint remarks subtract, signals add up to 100. Result: 85.

External checks

ClawHub: clean
This is an instruction-only competitor SEO analysis skill with disclosed API-key and optional SEO-tool data access, and no evidence of hidden code, destructive actions, or persistence.
LLM: benign (high) · VirusTotal: · 29 May 2026